Andy Zebulske ’16
Global Marketing Database & Automation Manager, Carestream Health
Main content
The world of marketing continues to evolve, redefining roles, strategies, and media. The Master’s in Strategic Marketing at Roberts presents a holistic approach to marketing through research-driven strategies and the integration of state-of-the-art advertising platforms with foundational marketing concepts. This program is designed for both marketing professionals and career-changers who are looking for a strategic role in a marketing, sales, fundraising, PR, product management, or new media in a for-profit or non-profit organization. This program can be completed in 18 months (part-time) taking one 8-week class online.
Connect With Us
Do you have questions you need answered about the program and the admissions process? Schedule an appointment below or call or text your Adult & Graduate Enrollment Representative, Lisa Martinez DeVinney, M.S., at 585.454.9049.
Start Terms
Get More Info
Program Details
COURSE LENGTH
8-week semesters
PROGRAM DURATION
18 (part-time) months
CLASS SIZE
Under 20 students
PROGRAM CREDITS
36 credit
FORMAT
Online (synchronous)
Career Outlook
Careers
- VP of Sales
- VP of Special Events
- Director of Web Experience and Social Media
- Senior Lead Global Employee Management
- Channel Marketing Manager
- Sr. Development Manager
- Distribution Operations Team Leader
Employers
- Dixon Schwabl
- Sutherland Global Services
- Lifespan of Greater Rochester
- Ukrainian Federal Credit Union
- Wegmans Food Markets, Inc.
- Breakthrough Solutions
Program Highlights
Flexible schedule: students can choose to take one or two classes every eight weeks
Learn from industry leaders who bring state-of-the-art best practices that can be applied across all industries.
Class projects include a marketing plan capstone experience.
Admission tests not required (GRE/GMAT)
Exam-free curriculum: grades based on papers, presentations, and projects
Alumni Making A Difference Hope Worthington ’13 Marketing Assistant, VP Supply Corp Holly Acito ’13 Coordinator of Recruitment & Admissions, University at Buffalo
Related Majors
Health Administration, M.S. - The Master's in Health Administration is an innovative and contemporary blend of health administration and business coursework designed to provide students with sought-after skills for medical and health services management. Working professionals can complete this degree in just 18 months, 1 night a week or 100% online!
Strategic Leadership, M.S. - The Master’s in Strategic Leadership (MSL) builds on a foundation in business administration coursework, similar to an MBA, but with a unique leadership focus that cultivates critical thinking, strategic agility, ethical decision-making, visioning, and the integration of core business operations. Working professionals can complete this degree in just 18 months, 1 night a week or online!
Adult and Graduate Admissions - 585.594.6600 | 800.777.4792 (toll free) - AGE-Admissions@roberts.edu