Tag Archives: PR

Order up! Surviving on $4.50 a day.

Panera Bread CEO Ron Shaich is spending a week trying to feed himself on $4.50 a day. Shaich took the challenge to find out what it’s like to live on food stamps. He’s blogging about the experience on LinkedIn. The … Continue reading

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Classic Cookie, New Twist

The classic hydrox cookie has gotten some new life this year, thanks to the wonders of social media. While other advertisers paid millions for 30 seconds of national attention during the annual Superbowl, Oreo got all the publicity – and … Continue reading

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One for One.

Public Relations has a bad reputation when it comes to ethical practice. PR practitioners are often thought to be liars, manipulators and spin-doctors. However PR is an evolving global profession and has had to change and improve in order to … Continue reading

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The APPLE of your eye?

With iOS 7 being released this week, Apple product users may not be anticipating the change with open arms. According to CNN Money, Apple’s innovation problem is real. Consumer confidence is dropping with uncertainty that Apple may not have “something … Continue reading

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5 tips for Breaking Bad News

I recently read an article in PR Daily  by Christina Miranda that outlines ways to deliver bad news to any audience.  With so much emphasis on creating positive buzz and spreading good news, delivering bad news is often overlooked.  Whether you’re an … Continue reading

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An Awkward Situation

Do you remember when “Jersey Shore” didn’t exist? I do. I miss that. However, we sadly live in a world where idiocy and fake tans are celebrated which allows such atrocities to exist. I feel like I belong to a shrinking population that can’t … Continue reading

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