Tag Archives: customer service

Customer Service: Raise-the-Bar Return Policies

Summary: This week, an article in Newswise, the collegiate news wire service Keuka subscribes to, cited a study published in the Sept. Journal of Marketing which recommends online retailers utilize universal free return policies. The study found that when customers … Continue reading

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A Wednesday Love Affair…

Yesterday I made a purchase (yes, it was shoes) from one of my favorite companies – Zappos.  I was able to receive free ground shipping and the pair of shoes were 30% off…. could my online buying experience be any … Continue reading

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