Internal communications in an organization are how the organization communicates with their staff. It sounds so simple, yet it is so much more than giving people an Employee Handbook on their first day of work. Internal communications are the opportunity to constantly engage your staff in the day to day operations of the organization.
Shopify, an Ottawa-based e-commerce software startup company, took a chance and decided to use social media to reach their employees. What a great idea! This is the way that most of your employees are communicating with the world, why not join in?
This company started by using Twitter to interact with employees. They encouraged them to share their ideas with one another and to interact with one another. Shopify sat back and watched the success, they decided why not build upon this? Now, they use social media to communicate, collaborate and compensate their employees.
Communication in an organization is key. Employees need to know that their thoughts and ideas are heard and utilized in the way the company does business. Engaged employees equal happy employees. When employees are happy, they are more productive! What a simple concept!
So what do you do? How do you engage your organization to get on track? It’s time to take a chance and put new ideas out there. Not every organization will see the success that Shopify did, but maybe your organization will see a different success. Engage those employees, ask them what they are doing, what they are thinking, what would they do different. But most importantly LISTEN, you never know what you may learn.
-Jackie
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